More than a media partner

Tasks in this role:

— mentoring and training team specialists, workload sharing;

— testing new products and platforms;

— communicating with contractors;

— solving complex client cases requiring expert assessment;

— participating in strategy development and tender proposal preparation;

— media planning;

— participating in industry events.

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Tasks in this role:

— communicating with the client on 2-5 brands and special projects – coordinating and processing requests, updating media plans and actual data;

— assigning tasks to the team (designers, producers), monitoring statuses, preparing post-meetings;

— monthly preparation of media plans and updating creatives for advertising campaign launches;

— preparing client reports (presentations, tables), monitoring data uploads from Brand Pulse;

— working with budgets, financial plans, and reconciliations, entering client sales data into dashboards.

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Tasks in this role:

— independently manage and configure advertising campaigns in DSP platforms (Getintent, OTM, Segmento), SSPs, and targeted accounts (VKontakte, Telegram Ads, etc.);

— traffic optimization during the delivery process – daily monitoring of bids, budgets, reach, and frequency, disabling ineffective segments, reallocating budgets to working links, and clearing platforms of junk traffic;

— campaign performance analysis – collecting reports from advertising accounts and analytics systems, consolidating them into client dashboards, searching for insights, and preparing proposals for strategy adjustments;

— conducting A/B testing of hypotheses – testing audiences, ad formats (banners, videos, native ads), purchasing strategies, and landing pages, selecting the most converting options.

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Tasks in this role:

— turnkey quantitative project management, from understanding client requests to presenting the final results and recommendations; projects are "on-demand," without a pre-defined template (U&A, segmentation, testing, etc.);

— developing and proposing comprehensive research designs to clients, using qualitative and neural insights, integrating the work of other teams into the design to solve business problems;

— participating in client meetings, discussing objectives, presenting results and recommendations.

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